PRIME Cymru

PRIME Cymru: The Prince’s Initiative for Mature Enterprise in Wales is a registered charity and the only organisation in Wales dedicated to providing practical support to people aged 50 and over who want to become and remain economically active.

PRIME Cymru was founded by HRH The Prince of Wales in 2001 in response to letters he had received from many people saying that they felt that after the age of 50 they were on the ‘scrap heap’ and they had faced insurmountable problems in securing paid employment because of their age.

Through our staff, trained mentors and associates we provide clients throughout Wales with free tailored one to one support whether they wish to start their own business, return to the workforce or volunteer to develop skills and confidence to move closer to economic activity.

We have supported thousands of older people to achieve their aims.